{"id":815,"date":"2025-07-29T03:33:25","date_gmt":"2025-07-29T03:33:25","guid":{"rendered":"https:\/\/talentaskill.com\/blog\/?p=815"},"modified":"2025-07-29T03:33:26","modified_gmt":"2025-07-29T03:33:26","slug":"pengertian-content-pillar-dalam-marketing","status":"publish","type":"post","link":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/","title":{"rendered":"Pengertian Content Pillar dalam Marketing"},"content":{"rendered":"\n<p>Di era digital saat ini, strategi pemasaran tidak bisa hanya mengandalkan konten yang asal jadi. Butuh arah, konsistensi, dan tujuan yang jelas agar setiap konten yang dipublikasikan benar-benar mendukung brand. Nah, di sinilah konsep &#8220;content pillar&#8221; hadir sebagai fondasi penting dalam strategi marketing yang efektif.<\/p>\n\n\n\n<p>Artikel ini akan membahas dengan gaya yang santai namun tetap informatif mengenai apa itu content pillar, mengapa penting, dan bagaimana cara mengembangkannya. Siap untuk memahami pondasi konten digital yang solid? Yuk, kita mulai!<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#Apa_Itu_Content_Pillar\" >Apa Itu Content Pillar?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#Kenapa_Content_Pillar_Penting_dalam_Marketing\" >Kenapa Content Pillar Penting dalam Marketing?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#1_Menentukan_Tujuan_Konten\" >1. Menentukan Tujuan Konten<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#2_Pahami_Audiensmu\" >2. Pahami Audiensmu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#3_Tentukan_3-5_Content_Pillar_Utama\" >3. Tentukan 3-5 Content Pillar Utama<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#4_Buat_Konten_Turunan\" >4. Buat Konten Turunan<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#5_Evaluasi_dan_Kembangkan\" >5. Evaluasi dan Kembangkan<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#Kesimpulan\" >Kesimpulan<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Apa_Itu_Content_Pillar\"><\/span>Apa Itu Content Pillar?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-1024x683.jpg\" alt=\"Pengertian Content Pillar dalam Marketing\" class=\"wp-image-706\" srcset=\"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-1024x683.jpg 1024w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-300x200.jpg 300w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-768x512.jpg 768w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-1536x1024.jpg 1536w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-2048x1365.jpg 2048w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-450x300.jpg 450w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-780x520.jpg 780w, https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/adorable-young-woman-casual-outfit-standing-thinking-high-quality-photo-2-1600x1067.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Content pillar adalah tema utama atau topik besar yang menjadi pusat dari seluruh strategi konten sebuah brand. Dari satu content pillar, kamu bisa membuat berbagai bentuk konten turunan seperti artikel blog, postingan media sosial, video, infografis, dan lainnya.<\/p>\n\n\n\n<p>Misalnya, jika kamu punya bisnis di bidang kesehatan, salah satu content pillar-mu bisa jadi &#8220;gaya hidup sehat.&#8221; Dari tema besar ini, kamu bisa membuat konten turunan seperti tips makan sehat, olahraga ringan di rumah, atau manfaat tidur cukup.<\/p>\n\n\n\n<p>Ingin meningkatkan keahlian di dunia pemasaran digital? <strong><a href=\"https:\/\/talentaskill.com\/blog\/sertifikasi-digital-marketing\/\">Sertifikasi Digital Marketing<\/a><\/strong> adalah pilihan tepat untuk menguasai strategi digital seperti SEO, social media marketing, email marketing, hingga iklan berbayar. Dengan mengikuti sertifikasi ini, kamu akan mendapatkan pemahaman yang lebih terstruktur serta pengakuan kompetensi yang bisa membuka peluang karier lebih luas di era digital saat ini.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kenapa_Content_Pillar_Penting_dalam_Marketing\"><\/span>Kenapa Content Pillar Penting dalam Marketing?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Content pillar membantu brand tetap konsisten dan terarah dalam menyampaikan pesan kepada audiens. Selain itu, strategi ini juga membuat proses pembuatan konten jadi lebih efisien, karena kamu sudah punya kerangka besar yang menjadi panduan.<\/p>\n\n\n\n<p>Beberapa manfaat content pillar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Meningkatkan kredibilitas brand<\/strong> di bidang tertentu<\/li>\n\n\n\n<li><strong>Membantu SEO<\/strong> dengan menyatukan konten berdasarkan tema<\/li>\n\n\n\n<li><strong>Memudahkan perencanaan konten<\/strong> jangka panjang<\/li>\n<\/ul>\n\n\n\n<p>Sekarang, setelah kita paham gambaran besarnya, yuk kita bahas lebih dalam tentang cara menyusun dan menerapkan content pillar dalam strategi marketing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Menentukan_Tujuan_Konten\"><\/span>1. Menentukan Tujuan Konten<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Sebelum membuat content pillar, pastikan kamu tahu dulu apa tujuan dari strategi kontenmu. Apakah untuk edukasi? Membangun brand awareness? Atau untuk konversi penjualan?<\/p>\n\n\n\n<p>Tujuan ini akan memengaruhi tema besar yang kamu pilih dan bagaimana kamu mengembangkan kontennya.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Pahami_Audiensmu\"><\/span>2. Pahami Audiensmu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Kenali siapa target audiensmu, apa yang mereka butuhkan, apa masalah mereka, dan bagaimana kontenmu bisa membantu. Semakin kamu paham audiens, semakin relevan content pillar yang bisa kamu buat.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Tentukan_3-5_Content_Pillar_Utama\"><\/span>3. Tentukan 3-5 Content Pillar Utama<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Idealnya, sebuah brand memiliki 3 sampai 5 content pillar. Pilih tema yang paling mewakili bisnismu dan bisa dikembangkan menjadi berbagai konten menarik. Contoh:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Untuk bisnis skincare: perawatan kulit, bahan alami, tren kecantikan<\/li>\n\n\n\n<li>Untuk bisnis pendidikan online: tips belajar, manajemen waktu, motivasi belajar<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Buat_Konten_Turunan\"><\/span>4. Buat Konten Turunan<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Dari setiap content pillar, turunkan menjadi berbagai format konten. Satu tema bisa dijadikan artikel, video, carousel Instagram, podcast, dan lainnya. Pastikan tiap konten tetap berkaitan dengan pilar utamanya.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Evaluasi_dan_Kembangkan\"><\/span>5. Evaluasi dan Kembangkan<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Pantau performa kontenmu secara berkala. Lihat mana yang paling disukai audiens dan terus kembangkan dari sana. Kamu juga bisa menambah atau merevisi content pillar sesuai tren atau kebutuhan bisnis.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kesimpulan\"><\/span>Kesimpulan<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Content pillar adalah strategi cerdas dalam dunia marketing digital. Dengan memilah konten berdasarkan tema besar yang relevan, kamu bisa menciptakan komunikasi yang lebih fokus, konsisten, dan berdampak. Jadi, kalau kamu ingin membangun brand yang kuat di dunia maya, jangan lupa untuk mulai dari fondasiny yaitu content pillar!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Di era digital saat ini, strategi pemasaran tidak bisa hanya mengandalkan konten yang asal jadi. Butuh arah, konsistensi, dan tujuan yang jelas agar setiap konten yang dipublikasikan benar-benar mendukung brand. Nah, di sinilah konsep &#8220;content pillar&#8221; hadir sebagai fondasi penting dalam strategi marketing yang efektif. Artikel ini akan membahas dengan gaya yang santai namun tetap [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":816,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[19],"tags":[190],"class_list":{"0":"post-815","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-digital-marketing","8":"tag-pengertian-content-pillar-dalam-marketing"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pengertian Content Pillar dalam Marketing - Memberdayakan Talenta Digital<\/title>\n<meta name=\"description\" content=\"Yuk pahami Pengertian Content Pillar dalam Marketing! Strategi ampuh buat bikin konten lebih terarah, konsisten, dan relevan dengan audiens kamu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pengertian Content Pillar dalam Marketing - Memberdayakan Talenta Digital\" \/>\n<meta property=\"og:description\" content=\"Yuk pahami Pengertian Content Pillar dalam Marketing! Strategi ampuh buat bikin konten lebih terarah, konsisten, dan relevan dengan audiens kamu.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Memberdayakan Talenta Digital\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-29T03:33:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-29T03:33:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/\",\"url\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/\",\"name\":\"Pengertian Content Pillar dalam Marketing - Memberdayakan Talenta Digital\",\"isPartOf\":{\"@id\":\"https:\/\/talentaskill.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png\",\"datePublished\":\"2025-07-29T03:33:25+00:00\",\"dateModified\":\"2025-07-29T03:33:26+00:00\",\"author\":{\"@id\":\"https:\/\/talentaskill.com\/blog\/#\/schema\/person\/4d6b945da2497b03e12173f648ada531\"},\"description\":\"Yuk pahami Pengertian Content Pillar dalam Marketing! Strategi ampuh buat bikin konten lebih terarah, konsisten, dan relevan dengan audiens kamu.\",\"breadcrumb\":{\"@id\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#primaryimage\",\"url\":\"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png\",\"contentUrl\":\"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png\",\"width\":600,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/talentaskill.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pengertian Content Pillar dalam Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/talentaskill.com\/blog\/#website\",\"url\":\"https:\/\/talentaskill.com\/blog\/\",\"name\":\"Memberdayakan Talenta Digital\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/talentaskill.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/talentaskill.com\/blog\/#\/schema\/person\/4d6b945da2497b03e12173f648ada531\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/talentaskill.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/52efc5d4a4e4491740ecd3081978c18cffc55ba5877da30e595a7bc67cc111bf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/52efc5d4a4e4491740ecd3081978c18cffc55ba5877da30e595a7bc67cc111bf?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/talentaskill.com\"],\"url\":\"https:\/\/talentaskill.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pengertian Content Pillar dalam Marketing - Memberdayakan Talenta Digital","description":"Yuk pahami Pengertian Content Pillar dalam Marketing! Strategi ampuh buat bikin konten lebih terarah, konsisten, dan relevan dengan audiens kamu.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/","og_locale":"en_US","og_type":"article","og_title":"Pengertian Content Pillar dalam Marketing - Memberdayakan Talenta Digital","og_description":"Yuk pahami Pengertian Content Pillar dalam Marketing! Strategi ampuh buat bikin konten lebih terarah, konsisten, dan relevan dengan audiens kamu.","og_url":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/","og_site_name":"Memberdayakan Talenta Digital","article_published_time":"2025-07-29T03:33:25+00:00","article_modified_time":"2025-07-29T03:33:26+00:00","og_image":[{"width":600,"height":400,"url":"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png","type":"image\/png"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/","url":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/","name":"Pengertian Content Pillar dalam Marketing - Memberdayakan Talenta Digital","isPartOf":{"@id":"https:\/\/talentaskill.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#primaryimage"},"image":{"@id":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png","datePublished":"2025-07-29T03:33:25+00:00","dateModified":"2025-07-29T03:33:26+00:00","author":{"@id":"https:\/\/talentaskill.com\/blog\/#\/schema\/person\/4d6b945da2497b03e12173f648ada531"},"description":"Yuk pahami Pengertian Content Pillar dalam Marketing! Strategi ampuh buat bikin konten lebih terarah, konsisten, dan relevan dengan audiens kamu.","breadcrumb":{"@id":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#primaryimage","url":"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png","contentUrl":"https:\/\/talentaskill.com\/blog\/wp-content\/uploads\/2025\/07\/Serkomi-6-5.png","width":600,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/talentaskill.com\/blog\/pengertian-content-pillar-dalam-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/talentaskill.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Pengertian Content Pillar dalam Marketing"}]},{"@type":"WebSite","@id":"https:\/\/talentaskill.com\/blog\/#website","url":"https:\/\/talentaskill.com\/blog\/","name":"Memberdayakan Talenta Digital","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/talentaskill.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/talentaskill.com\/blog\/#\/schema\/person\/4d6b945da2497b03e12173f648ada531","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/talentaskill.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/52efc5d4a4e4491740ecd3081978c18cffc55ba5877da30e595a7bc67cc111bf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/52efc5d4a4e4491740ecd3081978c18cffc55ba5877da30e595a7bc67cc111bf?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/talentaskill.com"],"url":"https:\/\/talentaskill.com\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/posts\/815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/comments?post=815"}],"version-history":[{"count":1,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/posts\/815\/revisions"}],"predecessor-version":[{"id":817,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/posts\/815\/revisions\/817"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/media\/816"}],"wp:attachment":[{"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/media?parent=815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/categories?post=815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/talentaskill.com\/blog\/wp-json\/wp\/v2\/tags?post=815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}